Hp commercial

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SpecialFX
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Hp commercial

Post by SpecialFX »

Has anyone seen this where the guy takes the frames and holds them near his face like he is looking through them and they run into pictures. Anyideas on how to do this?
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RE: Hp commercial

Post by I3lade203 »

Your being vauge. Can you describe the commerical for those of us who have not seen it so we ( I ) can help?
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RE: Hp commercial

Post by Truggy »

i think i saw it...i wouldnt even know how.....lol
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RE: Hp commercial

Post by U.S.Amateurfilmaker »

I've seen it. I'm not exactly sure about the specific technique, but my guess would be that the frame was held up toward the person's face, a freezeframe was captured, and that freezeframe was tracked to the frame as it was moved away.

For anyone who doesn't know what these ads look like, here's an example....
http://www.zoicstudios.com./leone/site/ ... wcase.html#
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RE: Hp commercial

Post by asapfilms »

sounds like you got the answer U.S.
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RE: Hp commercial

Post by 2nd_Recon »

If it's what I think your talking about, just clever tracking on the first frame of a clip. Probably took ages, but thats the only way I can think of
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Post by justin!butcher »

i saw the commercial, it was really cool
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Post by chchaisson1 »

The HP commercial was made with Discreet's SMOKE 6. You're right. The actor just held up a frame, and they froze that frame. It was than cropped down to fit on the paper, and animated to move with it. There's a whole article about it in the Videographer Magazine.

Too bad SMOKE costs $64,000.
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Post by blue_dirt »

64 grand...BS.
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Post by tallman_house_pictures »

I thinkg someone could do something like that with whats availible to us.
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Post by justin!butcher »

SIXTY FOUR THOUSAND! wutever, thats like highway robbery
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Post by I3lade203 »

I'm not really understanding it from that image or what you say. Is it that 2 people are carreing a picture frame , and whats being shown on the frame, is whats happening behiend it? If so I know a way, if not, please clear it up for me so I can help.
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Post by justin!butcher »

you kind of have to see it. maybe someone else can explain it better but the people hold up empty frames like they are looking throu them and when they move the frame there head is the picture inside the frame.....like i said you kinda have to see it
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Post by U.S.Amateurfilmaker »

I posted a link above people, pay attention lol.

And here's a tutorial for anyone interested in doing it. It's for the program digital fusion, but Combustion or AE aren't really that different.

http://www.cmivfx.com/m/hp_style_cmivfx.mov
Last edited by U.S.Amateurfilmaker on Fri Dec 03, 2004 12:19 am, edited 1 time in total.
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Post by I3lade203 »

The link was a still image. I need a video.
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Post by U.S.Amateurfilmaker »

Click the movie link at the bottom of the image.
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Post by Epsilon »

Yeah, it looks so intricate and cool. It had me thinking about it for a while wehn I first saw it. Then I realised I could probably do it without much effort in Max. When I get a little bit of free time, I would like to give it a shot. Smoke Would make it a lot easier, but accessory toys do have their prices...
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Post by I3lade203 »

Okay. I finished watching it. But I think that video pretty much says it all.
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Post by blue_dirt »

When I get some free time, i'm gonna ger Smoke or maybe just use some easier app's, and foll around. i think i have the concept down.
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Post by sk8npirate »

A guy did that with Chromanator and it looked pretty good.
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Post by Carnage7p »

i have recently acquired a legit copy of smoke, but have not had time to try it yet.
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Post by U.S.Amateurfilmaker »

Hope you have some insane specs on your PC, because smoke is gonna need them.
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Post by Epsilon »

Fact of the matter is that you don't NEED any of these fancy programs to do any of these special effects you see in commercials. It's just easier.
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